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The Guardian: Premier League requires club authorization broadcasters to enter the locker room to shoot, Big6 boycotts the strongest

2:51pm, 13 May 2025【Football】

May 10th The Guardian reported that the Premier League requires clubs to grant broadcasters the right to shoot clothes or interview players during the game starting next season. The new cycle of domestic broadcast contract worth 6.7 billion pounds will take effect in August, Sky Sports and TNT Sports hope to gain more benefits, and the Premier League expressed support for this.

It is reported that the Premier League is negotiating with the club on expanding broadcasters' authority, striving to reach an agreement before next month's annual meeting. Some clubs are open to open locker room shootings, but some coaches are firmly opposed to cameras entering the locker room they see as a sacred place. Traditional Big6 is accused of being the strongest boycott. Some clubs suspect that Big6 intends to retain behind-the-scenes content for exclusive use on its own social media channels, thereby enhancing the already significant business advantages of the wealthy family. The Premier League needs to obtain support from 14 clubs to make contract commitments to broadcasters.

According to the proposal, each team must open a locker room in 2 home games per season, be interviewed by midfielders or be interviewed by substitutes. Broadcasters are most eager to get locker room images, and other options are to seek compromises made by the club. The Premier League warned that if more permissions are not provided, the value of broadcast contracts may shrink in the future. Despite the increase in the total price of broadcasts in the new cycle, this is due to the increase in 70 live broadcasts per season. Sky Sports and TNT's single-game expenses have plummeted from £10.19 million in the 2016-19 cycle to £6.2 million in the new cycle.

Overseas broadcast rights continue to increase value (6.5 billion pounds in the 2025-28 cycle), but international holders including the US NBC also demand more rights. Brentford, Brighton, Wolves and Nottingham Forest have piloted locker room shooting in the past two years. Premier League champions must open the locker room to celebrate the filming after holding the cup.

Bornemouth set a precedent. In the 3-1 victory over Southampton in October last year, Taffenier, who was replaced, was interviewed by Sky Sports. Before Brentford's match against Arsenal in January this year, the audio of Thomas Frank's pre-match speech was released by TNT and was viral.

The number of live broadcasts of Sky Sports will increase from 128 games to at least 215 games next season, and they believe that it is necessary to provide more content for subscribers. The new season will also allow cameramen to enter the court to shoot goals for celebrations. After the final whistle, the cameramen using the Steanicon Stabilizer can record player reactions, giving the audience an immersive experience.